Candle Savvy

Before Purchasing a Luxury Candle

Posted by Lisa Clark on

Before Purchasing a Luxury Candle Candles have been around since time immemorial. Their primary purpose has, however, changed from solely providing light to being used in ceremonies, events and as the perfect gift. What was once regarded as a mere source of light has now become a major, singular, power-market, influencing the meteoric rise of the luxury candle. New entrants to the market have modified their ideas to produce higher quality candles with higher quality fragrances, directly influenced by consumer demand.  However, thanks to this thing called the internet, the candle-buyer of today is more highly educated than that of...

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